Popular sauna company expands its offering to Ballina location

West Coast Sauna Co has expanded its presence in North Mayo with the opening of a new purpose-built sauna village at Ballina Rugby Football Club recently, marking another milestone in the company’s growth and enhancing the region’s appeal as a year-round wellbeing destination.

Already well known for its popular seaside sauna experiences at Belmullet’s Tidal Pool (Sona Sauna Belmullet) and Enniscrone Pier, West Coast Sauna Co’s newest location brings its signature heat and cold therapy experience inland, making it even more accessible to both locals and visitors to the area.

The immersive sauna village features a custom-built sauna alongside invigorating ice baths, creating a calm, welcoming space designed to help people unwind, reset, and recharge.

Open to everyone, from seasoned sauna enthusiasts to first-time users, the experience promotes the restorative physical and mental wellbeing benefits of contrast therapy in a relaxed, social setting.

The Ballina sauna village provides a valuable new amenity for the local community while also enhancing Ballina’s growing tourism offering. Visitors can easily incorporate wellness into their stay, whether as a post-adventure recovery experience, a weather-friendly activity, or a mindful pause within a busy itinerary. Private bookings are available, making the sauna village ideal for small group gatherings, celebrations, team bonding, or simply quality time with friends and family in a relaxed, social setting.

Speaking about the new opening, Richard Rowe, owner of West Coast Sauna Co, said:

“This sauna village in Ballina is something I’ve been really excited to bring to life. We’ve had such a positive response to our saunas in Belmullet and Enniscrone, and Ballina felt like a natural next step. People are really enjoying it. It’s a fantastic wellness facility where people can come relax, unwind and reset with friends and family. It’s very much a social space, an alternative to the pub, where people can slow down, feel good, and experience the benefits of heat and cold therapy in a relaxed, welcoming environment right in the heart of the community.”

While sauna culture is often associated with coastal swims in summer, West Coast Sauna Co is designed to be enjoyed in every season. In winter, the contrast between crisp outdoor air and deep sauna heat offers a uniquely invigorating experience, while in warmer months, sessions can be paired with outdoor activity and social time.

Welcoming the opening, Mairéad Melody Carr, Manager of Mayo North Tourism, said:

“The expansion of West Coast Sauna Co is a fantastic example of how small businesses are innovating and growing across North Mayo. Wellness experiences like this add real value to our tourism offering, giving visitors more reasons to stay longer and explore the area year-round, while also providing locals with a high-quality space to relax and recharge. Ballina continues to evolve as a vibrant hub for culture, activity, and wellbeing, and this new sauna village complements that beautifully.”

The Ballina sauna village further strengthens North Mayo’s position as a destination where outdoor adventure, community, and wellness intersect. With locations now spanning Belmullet, Enniscrone, and Ballina, West Coast Sauna Co is helping to make accessible, inclusive wellness a core part of the region’s appeal.

For more information on bookings and opening times, follow West Coast Sauna Co on Instagram and book via the link in their bio or through the Wunderbook App.