Local fashion brand brings exciting pop-up shop to Ballina this Christmas

Pure Clothing founders, Richard Grimes and Peter Timlin.
Local sustainable fashion brand PURE Clothing will have their biggest ever four-day Christmas pop-up series in the heart of Ballina this weekend.
PURE Clothing, founded in 2020 by local enterprising duo Peter Timlin and Richard Grimes while they were students at St Muredach's College, Ballina, will be bringing their all new AW24 collection to their largest Christmas pop-up series yet.
The pop-ups will be held in Ballina’s Market Lane (F26 P6E8) outside the all new Baker 51 coffee shop, bringing together sustainable fashion, community spirit, and festive cheer.
In addition to showcasing exclusive pieces from their much-anticipated AW24 collection, the brand will be joining in the celebrations for the opening of Baker 51 in the town centre.
Visitors can enjoy all that Baker 51 has to offer while exploring PURE’s range of eco-friendly fashion.
True to their commitment to sustainability, PURE will be planting a native Irish tree with every order placed during the pop-up series this Christmas.
This initiative builds on their previous success of planting over 1,000 trees in partnership with local schools.
Co-founder Peter Timlin shared his excitement for the Christmas pop-up series.
“We’re delighted to host our biggest pop-up series yet and to see Baker 51 bring new life to the town centre. This event is all about community, sustainability, and celebrating the festive season with style and purpose.”
The pop-up series will be running for four consecutive days from December 20th to 23rd, 2024.