Adults in Ireland set to spend €11.5m less on Halloween this year

Eva Osborne

Adults in Ireland are set to spend €61 million on Halloween this year, down €11.5 million from last year, according to research from iReach Insights.

Results from an iReach Insights survey show adults will spend an average of €46 on Halloween this year.

This is the highest for adults aged 25-34, who plan to spend on average €70 this Halloween.

72 per cent of adults will spend money on Halloween sweets, decorations, costumes, etc., which is down six per cent from last year.

One in three adults (33 per cent) plan to decorate their house this year for Halloween, while 29 per cent of adults feel that the rising costs are changing how they celebrate Halloween.

Celebrations

Three in four adults (76 per cent) think that local councils should do more to provide safe, family-friendly Halloween events.

The survey also revealed that nearly half (49 per cent) of adults are worried about fireworks, bonfires, and safety on Halloween night, with 19 per cent very worried.

This is highest for adults aged 25-34, with 64 per cent worried and 39 per cent of these very worried.

Over half (59 per cent) admitted to secretly buying “extra” sweets or chocolate for themselves, not the kids.

The majority of adults (80 per cent) feel that retailers should reduce single-use plastic packaging for Halloween products, according to the survey results.

This is highest for adults aged 25-34, with 90 per cent agreeing retailers should switch to single-use plastic.

Two in three (66 per cent) of adults feel that social media has changed the way people celebrate Halloween such as sharing their costumes and themed parties.

This is highest for adults aged 25-34, with 76 per cent feeling it has changed.