Mr Towell said that the sales of Clare replica jerseys received a second boost in 2024 with “very strong” sales of the commemorative blue Michael Cusack jersey, which the senior hurlers wore in their All-Ireland semi-final win over Kilkenny.

Clare's Shane O'Donnell is nominated for player of the year, alongside Limerick's Kyle Hayes and Cork's Darragh Fitzgibbon.

John Kiely's team face league-finalists Clare at Cusack Park